Saturday, 23 July 2016

SOCIAL CONSCIUOUSNESS: A BASIC CHARACTERISTIC OF SUCCESSFUL SOCIAL ENTREPRENEURS AND SOCIAL INNOVATORS



Social consciousness is the spark that lights up every social entrepreneur and social innovator and keeps them glued to what they are doing to bring hope to millions of disadvantaged and underserved people and communities across the globe. Combined with a strong moral/ethical fiber, an empathic and humane spirit, social entrepreneurs and social innovators will stop at nothing to make the world a better place for all. Just as Bill Drayton puts it,

“Social entrepreneurs are not content just to give fish or teach how to fish. They will not rest until they have revolutionized the fishing industry.”

Professor Muhammed Yunus shows how social consciousness can drive an individual to pursue a cause of positive social change for people most disadvantaged and excluded and left perpetually at the bottom of the pyramid.

“As a young economics professor at Bangladesh’s Chittagong University, Muhammad Yunus was dismayed because his knowledge of economics meant nothing to those in Bangladesh suffering from widespread famine and poverty. Villagers were borrowing from loan sharks, and it wasn’t uncommon for defaulters to become enslaved.

“While visiting the village of Jobra, Yunus made a list of 42 people who, all together, owed no more than $27. He gave each of them the money they owed, asking only that they concentrate on their work and repay him when they could. Later, Yunus served as guarantor for a larger loan to the villagers. It was not charity, not a handout. It was a hand up to those with an entrepreneurial spirit who were being systematically denied the small-business basic opportunities necessary to develop their ideas.

“Grameen Bank loans, by Western standards, are usually tiny, often in the neighborhood of $50 to $100. But with the help of a local network of supporters who serve as loan “collateral” — in the sense that they cooperate to ensure that individuals repay their loans — these financial boosts are enough to get people started while making credit a basic human right. But do the people ever repay these loans? Repayment rates typically are more than 95 percent. Today, Yunus and Grameen Bank are leading defenders of the global poor, having loaned out more than $5.1 billion to 5.3 million people.” (Source: Durieux M. B. and Stebbins R. A.: Social Entrepreneurship for Dummies, 2010. Wiley Publishing, Inc.)

Like Professor Muhammed Yunus, many socially conscious men and women and institutions around the world today are churning out social innovations capable of solving intractable social, cultural, environmental and economic problems and transforming society.

Are you socially conscious of the many social problems around you? If yes, you too can become a social entrepreneur and/or social innovator. Think about it! And start where you are now.

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